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Please Note: EchoQuote is now part of LeadLifter.com

Web Expert Quote
“Price is the most specific piece of information customers use to understand the nature of an offering, and not providing it makes people feel lost and reduces their understanding of a product line. We have miles of videotape of users asking ‘Where's the price?’ while tearing their hair out.”
   - Dr. Jakob Nielson, Web Usability Expert
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